The Top Seven Color Trends Predicted by Pantone for Winter 2019

Each season, Pantone Color Institute graces us with their Fashion Color Trend Report based on the stunning pieces flaunted down the runway by top designers at both New York and London Fashion Week. The Fall/Winter 2019/2020 report includes a radiant display of bold and classic colors, proving that this year is all about individuality and expression

Leatrice Eiseman, executive director of the Pantone Color Institute, describes the collections as ranging from, “easy and sophisticated to strikingly different and unique.” 

As high fashion always seems to trickle down to the mainstream, it serves as a valuable piece of information to help make guided decisions for your upcoming inventory for the colder months ahead. 

Of the total 32 colors chosen as inspirational highlights (16 for New York Fashion Week, 16 for London Fashion Week), we chose the top seven most wearable hues you can expect to see in every shade this winter—along with a few products in similar color options. 

Pantone’s Top Seven Color Trends for Winter 2019

1. Chili Pepper: Pantone 19-1557 

A spicier cousin to Pantone’s spring ‘Fiesta’ shade, Chili Pepper is listed as the leading color for fall and winter this year. Incorporate a touch of the hue for added drama within your designs by selecting tees with statement sleeves, or showing some flavor with an all-red fabric and simple embroidered logo. 

View the color trend:

A close up of a coat

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[Above: J. America – Vintage Athletic Hooded Sweatshirt – 8847]

2. Biking Red: Pantone 19-1650

A fresh spin on the ‘Merlot’ classic, Biking Red is meant to exude adventure. Just as the name suggests, the warm shade is strong, powerful and confident. For the fashion-forward, the color was already seen on Nicole Kidman earlier this year at the Golden Globes. Keep as an all-over basic or screen print a lighter ink shade for bold contrast. 

View the color trend:

A red and white hat

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[Above: Richardson – Snapback Trucker Cap – 112]
[Above: Independent Trading Co. – Women’s Special Blend Hooded Sweatshirt Dress – PRM65DRS]

3. Orange Tiger: Pantone 16-1358

Fearless and energized just like the animal, this loud color sends a roaring statement. From dresses to color-blocked ensembles, you can expect to see it hitting all the major retail stores come fall and staying through the winter. Incorporate it as a pop of ink on a soft-hued garment for your casual enthusiasts or stock the colored apparel for the fashion savvy. 

View the color trend:

[Above: Gildan – Heavy Blend™ Hooded Sweatshirt – 18500]

4. Galaxy Blue: Pantone 19-4055 

An interpretation of our atmosphere, this elegant blue is a striking winter staple. Played up into gala attire, as seen by Lupita Nyong’o, or down into athleisure pieces—both evoke a thoughtful reaction. For added richness, pair the color with a silver screen-printed design. 

View the color trend: 

[Above: Sportsman – 12″ Solid Knit Beanie – SP12]
[Above: Bella + Canvas – Women’s Flowy Racerback Tank – 8800]

5. Eden: Pantone 19-6050

From the evergreen trees we place in homes to wreaths we hang on our door; Eden pays homage to stately winter traditions as a warm sister to Forest Green. It’s meant to provide an alternative to the common navy, black and gray, often worn during the colder months of the year. The earth tone also provides a steady base for an array of customization opportunities. 

View the color trend:

[Above: ALSTYLE – Classic Long Sleeve T-Shirt – 1304]
[Above: Mega Cap – Pigment-Dyed Twill Cap – 7601]

6. Crème de Pêche: Pantone 12-1110

A refreshing take from the normally dark hues of winter, Crème de Pêche is a softer tint of the peach family. Often worn layered, this chic color is a staple to build up any winter wardrobe. Embroider a sleek black logo for simple class or add a vibrant design using the bold shades above for true individuality. 

View the color trend:

A close up of a person

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[Bella + Canvas – Unisex Sponge Fleece Hoodie – 3719]
A person in a white shirt

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[Above: Independent Trading Co. – Women’s Lightweight Cropped Hooded Sweatshirt – AFX64CRP]

7. Frost Gray: Pantone 17-0000

Listed in London’s color trend report, Frost Gray is a diverse color that conveys timelessness. This color can be sported alone, layered under a cardigan, printed with a monochromatic design and more. It’s a versatile hue that belongs in everyone’s closet. 

View the color trend: 

A person with collar shirt

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[Above: Next Level – Inspired Dye Short Sleeve Pocket Crew – 7415]
[Above: Alternative – Youth Eco-Fleece Dodgeball Pants – K9881]

Bobby Hundreds Turned His Passion for Art Into a Streetwear Brand

The man, the myth, the legend: Bobby Kim, better known as “Bobby Hundreds” in the industry, is one of the most coveted names in streetwear. But it wasn’t a straight shot to success. In fact, in an interview with GQ, Kim said his failures were the greatest lessons that fueled his ambition to think more creatively—and that he did. 

To understand how Kim cultivated a successful streetwear brand, just look to his undeniable passion for art.

From Art to Successful Streetwear Brand

“You’ll never make money off your art.” 

From an early age, Kim’s obsession with art was impossible to miss. As a child, he could spend hours quietly doodling to keep himself entertained. However, as he grew older, his parents made it clear he should pursue other paths. While they appreciated the arts, they never thought it was a viable career and told him he’d never make money that way. 

Despite this, he continued to take up photography, snapping photos at concerts he was attending to capture the skate culture he was fascinated with. He also began experimenting with writing, designing and other art forms. Though, it wasn’t until he moved to Japan as a young adult that he found an affinity for the streetwear lifestyle and culture. 

The first time he saw graffiti and character art incorporated onto skate shirts—the kind of art he wanted to be creating—it excited him. He especially admired the work of Nigo, the fashion designer behind “A Bathing Ape” (BAPE), and also loved how Harajuku’s Busy Works shop looked more like an art gallery than a boutique. 

At the time, Kim was able to support himself through various freelance jobs, however, the market changed after 9/11. With his parents’ old doubts still echoing in his ears and a desire to be more politically active, he eventually decided to apply to law school. Little did he know, he  would meet his business partner there.

A Turning Point 

While studying law, Kim met Ben Shenassafar after noticing a particularly cool pair of shoes Shenassafar wore. After learning they shared a similar taste in style, the two began developing an idea for a company named, The Hundreds.

After excelling in law school after his first year, he landed a cushy internship at a great firm working for a notable man named Abe Edelman. Tragically, at the age of 48, Edelman was dying of cancer. With his time left, Kim and Edelman grew fond of one another and he would occasionally share his art with Edelman as he drew during his lunch break. 

On the last day of the internship, Edelman told Kim something he’d never forget. After a string of compliments on Bobby’s ability and bright future, he said Kim should never become a lawyer. To be specific, Edelman said, “Do you want to be forty years old and realize you spent the entirety of your life doing something that you never really cared about?”

With art always at the forefront of his dreams, Kim decided to finally turn the sketches in his black book into printed pieces. If only he knew then the impact his brand would make.

From Idea to Reality

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The Hundreds X LDRS. Thursday.

A post shared by The Hundreds (@thehundreds) on

In the summer of 2003, Kim (the “artist”) and Shenassafar (the “business guy”) walked in cold to Fred Segal to pitch their line. They spoke to the manager of the store and acted shocked that he hadn’t heard of their brand. Their passion (and bluffing) skills shone through in their pitch and the manager agreed to sell a few of their shirt designs as a test run. 

As The Hundreds grew, they were eventually able to open up their own store, allowing them to cultivate a community around the brand—just like he used to find in skate parks as a teenager. Nowadays, they do a lot of artist collaborations, featuring the original artwork in the shop whenever possible. 

A lot of valuable lessons can be learned from Kim’s story, but if nothing else, remember these three things: 

  1. Turn negative feedback into positive energy.
  2. Believe in your work or no one else will.
  3. Stay true to your dreams, because your passions can oftentimes lead you to success.

What streetwear icons inspire you the most? Let us know in the comments!

The Fair Use Defense: What is it and How does it Apply to Businesses?

The proliferation of appropriation art—or art that intentionally copies another person’s work and alters it in some way—has been at the forefront of a series of copyright infringement cases over the last few decades. A common defense used in this age-old strategy is “fair use” under U.S. copyright law. This claim has provoked a longstanding debate among the industry. 

To some, the ability to claim “fair use” opens up the possibility to creatively expand upon existing visual works. However, others fear it opens up their material to exploitation at the hands of well-known artists and companies who make minor “cosmetic upgrades” and then take credit for the work as their own.

Of the 64 percent of professional photographers who had their work stolen in 2016, commercial businesses were responsible for 28 percent of the theft. 

As a business owner and decorator, it’s important to thoroughly understand the difference between “fair use” and copyright infringement to avoid costly lawsuits. But don’t worry, we’ll break it down for you. 

*Please note, this article should not be taken as legal advice. Always consult with your personal legal advisor before relying upon the information provided. 

The Fair Use Defense 

What is Fair Use?

“Fair use” is outlined in a set of guidelines found in Title 17, Section 107 of the U.S. copyright act. It allows the use of copyrighted materials without permission from the owner in specific cases. Essentially, the guidelines give people the ability to build upon the work of another so long as it doesn’t deprive the original artist of the right to “control and benefit from their works.” 

For example, Section 107 states that using someone else’s work as a part of “criticism, comment, news reporting, teaching (including multiple copies for classroom use), scholarship, or research” is not considered an infringement of copyright.

Note, we said guidelines, and not clearly defined circumstances. The wording of the law is meant to be vague. It avoids stifling the very creative process it’s protecting. 

While the lack of specificity can be daunting, there are a set of principles that courts use to determine if a case adheres to “fair use” guidelines. 

Principles to Consider

If you’re considering using someone else’s artwork or imagery in your next project, be sure to evaluate each of these four principles:

  • The purpose of use: Non-commercial, editorial, parody and educational use are covered under the law. Commercial use is a gray area, though. Tread carefully if you’re mass producing printed tees with popular paintings, images or designs.
  • The nature of the copyrighted work: Is the original work part of public domain? For example, the Mona Lisa is considered public domain use because Leonardo da Vinci died over 70 years ago. 
  • The amount used: The smaller amount of the original work used, the better. 
  • The market effect: As mentioned previously, if your appropriation of a copyrighted image deprives the copyright owner of income through direct competition, you can be hit with a copyright lawsuit. 

When it comes to decorated apparel, “fair use” is not duplicating a work of art as is, screen printing it and then selling it. Making only minor tweaks to the artwork, such as mirroring an image or changing a color, would also not be “fair use.” 

So, how can businesses ethically claim “fair use” when appropriating visual creative?

Businesses and Fair Use

At its core, “fair use” is a defense against claims of copyright infringement to allow for freedom of expression. If you’re comfortable navigating the waters, keep the following top of mind:

  • Use as little of the artwork as possible
  • Transform the design in a significant way
  • Make sure your purpose is clear 

Worried about copyright infringement? In the end, originality is always best practice. To truly become a lifestyle brand people will respect, work to build your own definable brand aesthetic. 

Pro Tip: Carry a sketchbook so you’re prepared when inspiration strikes! Have a cool idea in mind already that merits the work of an artist you admire? Reach out and discuss the possibility of a collaboration. 

To learn more about copyright laws to protect your business, check out our guide on how to avoid copyright infringement.