A t-shirt is the most basic and powerful clothing item women can own. There’s something intrinsically satisfying about a blank canvas that pulls together an outfit with such simplicity. A good tee, when you find it, is the epitome of the “no-makeup” makeup look.

For decades, women have had to scour men’s closets to find a quality tee thanks to the “shrink it and pink it” marketing era. So, when it comes to t-shirts what exactly are women looking for?… 

After some personal research, chats with fashion-savvy friends and deep diving through the internet, we narrowed it down to 4 main characteristics:

  • Stylish but Wearable
  • Reasonably Priced
  • Versatile
  • Flattering Fit

Next Level believes they’ve hit the mark on all these characteristics with their Festival Collection, which features five fashionable styles offered in 11 different muted & earthy colors (perfect for those vintage casual looks).

These tees and tanks give off a free-spirited vibe providing an extra fashion edge. The lightweight nature (3.5 ounces) make these pieces great for layering, while the poly-cotton blend is perfect for vintage sublimation designs. In addition, the reasonable price points allows for more profitable markup.

Let’s take a closer look at why your customers will fall in love with each of these styles.

The Festival Scoopneck Tee

Featured in ‘Royal Pine’

Why your customers will love it: As the color suggests, the Festival Scoopneck Tee is the holy grail of t-shirts. Not only is it soft and breathable, the exaggerated tail drop allows the front to be subtly tucked in without all the added fabric.

In addition to being soft, this tee is durable—so you don’t have to worry about the fabric giving up after a few washes. The sleeve length is longer than average, yet extremely flattering, stopping just a couple inches shy of the elbow. Also, the scoop neck is placed perfectly to show off a bit of collar bone. Flaunt the style with a long necklace and cardigan to work or pair with boho pants and a belt for a trendy festival look.

The Festival Muscle Tank

Featured in ‘Smoked Paprika’

Why your customers will love it: This is not your high school cut-off tee. The Festival Muscle Tank is fashion-forward without being skin-tight and uncomfortable. The cut stops at a nice length: not too far down the side, but just enough to show off a cute bralette or bando.

This tank is a year-round staple thanks to its lightweight construction. It can easily be worn to the gym or layered underneath a cute jean jacket or cardigan. The updated look-and-feel combined with the solid range of color options makes this a style you should definitely stock up on.

The Festival Tank

Featured in ‘Antique Gold’

Why your customers will love it: The Festival Tank is “sexy, classy, cool” at its finest. It takes an elevated approach to the average tank, with a scoop neckline and side-seamed split near the bottom.

The garment flows nicely, and is a flattering shape with a curved hem. To give the look a little personality, this tank can be ordered a size up and easily tied into a front knot. Pair the Festival Tank with a jean skirt and Converse for your weekend adventures or a blazer and pants to work.

The Festival Sleeveless V

Featured in ‘Shiraz’

Why your customers will love it: The Festival Sleeveless V is the definition of “trendy but wearable”. When you put this on, it automatically exudes confidence. It’s soft in nature and extremely comfortable.

The v-neck sits at a great length, so you won’t find yourself having to constantly adjusting the shirt. The muted mauve tone, Shiraz, is all the rage right now. For a unique spin on a v-neck classic that’s soft, lightweight and comfortable, the Festival Sleeveless V is your gal.

What are your first impressions on the Next Level Festival Collection? Comment below!

For more information about the collection or to make a fulfillment order, visit the S&S Activewear website.

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